You’ll be scored against the following key areas:

Website

Your recruiitment webiste is the heart of your digital brand, it should be a great source of leads and engagement for your audience.

Marketing

Are your efforts resulting in a clear ROI for the business? High converting marketing is a combination of consistency across channels, testing, pivoting, data and follow up.

Content

Companies win when they authentically listen & engage with their audience. Have a clear content strategy that communicates the right message, to the right people, in the right way.

SEO

Are your SEO efforts resulting in better rankings for your brand in the areas you want to be found in? We find most recruitment websites are missing the solid foundation.

Jobsearch and Apply

Your jobsearch and application process needs to be seamless to produce the best possible conversion rates and experience for your candidates.

Technical

Is your website technically up to speed with the latest best practice? If not you can be penalised by the search engines and create brand resentment.

Clients

Are you able to attract, market and convert clients through your website and deliver them an easy way to engage with you?

How it works

This scorecard was designed to be easy, yet effective in identifying areas of improvment with your recruitment website marketing activites.

Answer the questions

These questions help us to identify your key strengths and weaknesses for more accurate results.

Receive your results

Once you have finished, your answers are then pumped through an algorithm to produce your final score.

Action steps

Based on your score we will provide practical next steps for you to take to improve.